The main aim to Integrate marketing automation with your CRM is to make it cost effective and to gain productivity. Deploying both the software differently is not only cumbersome but can also lead to data leaks and disruption in customer interaction.
AI technology gives businesses a cutthroat edge and is available to businesses of any size or budget. Artificial intelligence allows businesses to provide a more personalized experience for their customers.
Direct mail is very effective, especially with the mass panic to market online. It can be a great way to reach out to your target audience, and the perfect complement to your online marketing endeavour.
The extension of mobile apps continues to roll on. Rather than just being standalone platforms, apps have been integrated into comprehensive mobile strategies. We have begun to rate it as an important part of the business, but we must also reassess how we market our apps.
Content is at the core of our digital and social, one must have a content marketing plan that helps to align your content to our business goals. With more understanding of data and a better appreciation of your buyers’ preferences, you can always fine-tune your approach to content marketing.
Instagram can be a powerful way to boost your engagement numbers. On top of that, if you are in real estate, Instagram is the perfect platform to brag your listings! You can use Instagram to showcase your houses, give virtual tours and even generate quality leads!
SEO is a cornerstone of modern digital marketing. Organic traffic is key to any online project’s success. A steadily growing digital marketing trend is influencer marketing. We’ll get into the definition soon, but did you know that influencer marketing can improve your SEO? Keep reading to learn how!
Company’s most vital asset is its customers. Each customer offers a new project with new problems to solve. The key is to make each customer feel valued and cared for.
In a digitised era, a new approach to personalised sales is key. In this blog post Accordium outlines why video is the future of personalised sales.
Nothing beats social media marketing to elevate your business to new heights. After all, it would seem like everyone is using it these days. Facebook is among the top platforms, and it is no surprise that so many companies are putting their resources here. The bigger your presence on Facebook,
Let’s put a point for debate out in the universe: Old Customers > New Customers And while the readers might ponder upon their polar opinions about the above-written statement, let’s list down some statistics. Acquiring one new customer can be a 5x bigger investment than retaining a customer.
If you talk about the real social media players, then you will not be able to ignore the photo and video sharing website, Instagram. Instagram has emerged as one of the most attractive social media websites in a very short span of time. Many small businesses have started using Instagram
Recruiters use the platform to find the best candidates, sales professionals to generate leads and entrepreneurs to build a professional network. Here are a few fantastic facts about LinkedIn: More than 65 million professionals are on LinkedIn. In every second that counts, there is one person who logs in on
Many small business owners looking to improve their online presence in Google search results find it daunting for many reasons. One of the biggest challenges facing small business owners is finding the time to work on their search presence. If you are like most small business owners, you wear many
Digital marketing is one of the most important parts of marketing today. Digital Marketing has a wide area and if you are running a product based company, you will need a digital product marketing strategy to grow your audience. Most of the companies have already invested a lot into Digital
Why do you create a website for your business? There could be various reasons for having a dedicated website for your business but none more important than having a digital presence. In today’s hyper-connected world, if your brand don’t have a digital footprint, your brand does not exist.
