When it comes to SEO, keywords are the holy grail. They are like the foundation to a house, the rookie quarterback to an American football team, the Iron Man to the rest of the Marvel Movies. In other words, keywords are what you build your SEO strategy around. Naturally then,
Running a successful business entails many different things, such as having the right products, a good company website, and great customer service. However, at the heart of every company, keeping it alive, are satisfied, loyal, and engaged customers. It seems like customer engagement needs to be improved in many businesses
Evolving technologies offer exciting insights from data to digital marketers. However, many marketers are put off by descriptions of data governance and just dive in with the new technology. Unfortunately, this approach exposes businesses to risk and poor quality data. In this post, we explore this in more detail and
Businesses need to grow, and one way to achieve this is through digital marketing. This means that your business needs to create a robust presence on the World Wide Web so you can have that leverage against competitors. When narrowed down, digital marketing also comprises many strategies, one of which
If you want to hit the marketing trifecta: drive sales, attract organic traffic, and increase conversions, you need to make video production an integral element of your marketing campaign. Video content production has an impressive track record of keeping audiences engaged and improving return on investments (ROI). YouTube and Instagram
70% of buying decisions are based on whether the customer believes that they are treated well. Whether scrolling through a Facebook page, talking to a sales representative, or even browsing a WordPress site, the experiences you can provide to your target audience will play a vital role in whether your
Everybody wants to make more money from their website or ecommerce store. That’s only natural. And they don’t want to have to spend a lot of money to increase sales. Also natural. What many people don’t do well enough is optimize their site to make conversions. Often,
People are inundated with ads all day long. From the moment they wake up in the morning they are faced with some form of analog ad and then it continues when they log into their computer. From there, even their entertainment has ads when they are trying to relax. Breaking
A lot of people are stuck at home due to the pandemic. And not everyone can continue with their work. The financial situation can be pretty rough, and it would seem that more and more people are looking to start making money on the internet. The learning threshold varies from
If 2020 has proven anything, it's that the digital world is here to stay. As more businesses move to an online-based set-up, the demand for digital marketing assistance will increase. If you've been considering starting a digital marketing agency, the time is now. Here are some
